The Chief Marketing Officer (CMO) will be responsible for developing and executing the overall marketing strategy for www.marjanwear.com.pk. This role requires a visionary leader with a deep understanding of the fashion and textile industry, exceptional strategic thinking, and proven expertise in brand management, digital marketing, and market research. The CMO will play a pivotal role in enhancing the brand's market position and driving revenue growth.

Key Responsibilities:

Strategic Planning:

  • Develop and implement comprehensive marketing strategies aligned with the company’s business goals and vision.
  • Analyze market trends and consumer behavior to identify new opportunities and areas for growth.
  • Set clear, measurable objectives and performance metrics for marketing campaigns and initiatives.

Brand Management:

  • Oversee the development and execution of the brand’s positioning, messaging, and identity.
  • Ensure consistency in brand communication across all channels and touchpoints.
  • Lead efforts to strengthen brand equity and enhance brand perception.

Digital Marketing:

  • Develop and manage digital marketing strategies, including SEO, SEM, email marketing, and social media.
  • Utilize data analytics to monitor and optimize digital campaigns for maximum ROI.
  • Stay current with digital marketing trends and technologies to keep the brand ahead of the curve.

Market Research & Analysis:

  • Conduct market research to understand customer needs, preferences, and trends.
  • Analyze competitor strategies and market dynamics to inform marketing tactics.
  • Prepare and present reports on marketing performance and market insights to the executive team.

Team Leadership:

  • Lead and mentor the marketing team, fostering a culture of creativity, collaboration, and high performance.
  • Oversee the recruitment, development, and management of marketing personnel.
  • Coordinate with other departments to ensure alignment and synergy across business functions.

Budget Management:

  • Develop and manage the marketing budget, ensuring effective allocation of resources.
  • Monitor expenses and optimize marketing investments to achieve financial objectives.
  • Partnerships & Public Relations:
  • Establish and maintain relationships with key stakeholders, including media, influencers, and industry partners.
  • Oversee public relations activities to enhance the brand’s public image and reputation.

Qualifications:

  • Bachelor’s degree in Marketing, Business Administration, or a related field; MBA or relevant advanced degree preferred.
  • Proven experience as a CMO or in a senior marketing role within the fashion or textile industry.
  • Demonstrated success in developing and executing effective marketing strategies.
  • Strong understanding of digital marketing, market research, and brand management.
  • Exceptional leadership, communication, and interpersonal skills.
  • Analytical mindset with the ability to leverage data for decision-making.
  • Creative thinking with a passion for innovation and staying ahead of industry trends.

Benefits:

  • Competitive salary and performance-based bonuses.
  • Health and wellness benefits.
  • Opportunity to work with a growing and dynamic team.
  • Professional development and career growth opportunities.

Job Type: Contract

Contract length: 24 months

Pay: From Rs110,000.00 per month

نوکری کی تفصیلات

شعبہِ افعال:
کل عہدے:
10 آسامیاں
نوکری کی شفٹ:
پہلا پہر
نوکری کی قسم:
جنس:
کوئی ترجیح نہیں
کم از کم تعلیم:
ماسٹرز
کیریئر کی سطح:
تجربہ کار پیشہ ور
کم از کم تجربہ:
2 سال
اس سے پہلے درخواست دیجیۓ:
اگست ۳۱, ۲۰۲۴
تاریخِ اِشاعت:
جولائی ۳۱, ۲۰۲۴

Marjan Wear

ملبوسات / کپڑے · 51-100 ملازمین - ایبٹ آباد, فیصل آباد, گجرانوالہ, اسلام آباد, کراچی, لاہور, راولپنڈی, ٹیکسلا

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