Posted May 31, 2024 283 views
We are hiring a talented and creative Designer specializing in Point of Sale Materials (POSM) and Shop Branding to join our team. The ideal candidate will have a passion for visual communication, a keen eye for detail, and the ability to translate brand identity into captivating designs that resonate with our target audience. In addition to POSM and shop branding, the role will encompass creating engaging social media content to support our digital marketing efforts. Responsibilities:
- POSM Design:
- Conceptualize and design various POSM materials such as posters, banners, shelf talkers, danglers, and displays.
- Ensure that POSM designs align with brand guidelines and effectively communicate key messages and promotions.
- Collaborate with the marketing team to develop innovative POSM solutions that drive sales and enhance the overall customer experience.
- Shop Branding:
- Design and execute branding elements for retail spaces including signage, window displays, in-store graphics, and product displays.
- Work closely with store managers and merchandisers to implement cohesive branding strategies that elevate the brand presence and drive foot traffic.
- Maintain consistency in branding across all touchpoints to reinforce brand identity and increase brand recognition.
- Social Media Content Creation:
- Develop visually appealing content for social media platforms including Instagram, Facebook, Twitter, and LinkedIn.
- Create graphics, illustrations, and animations that engage our audience and promote brand awareness.
- Collaborate with the social media team to plan and execute content calendars aligned with marketing campaigns and brand objectives
- Creative Ideation:
- Participate in brainstorming sessions to generate fresh ideas and concepts for POSM, shop branding, and social media content.
- Stay updated on industry trends and best practices in design, retail, and social media marketing to continuously innovate and improve our creative output.
Requirements:
- Bachelor's degree in Graphic Design, Visual Communication, or related field.
- Proven experience (2 to 3 years) working as a graphic designer, preferably in tech retail or advertising agency environment.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other relevant design software.
- Strong portfolio showcasing expertise in POSM design, shop branding, and social media content creation.
- Excellent communication skills and ability to collaborate effectively with cross-functional teams.
- Detail-oriented with a passion for delivering high-quality designs that meet project objectives and deadlines.
- Knowledge of print production processes and materials preferred.
- Experience with photography and video editing is a plus.
Skills
Job Details
Transsion Holdings
TRANSSION Holdings is committed to becoming the most popular provider of smart devices and mobile services for consumers in global emerging markets. The company is best known for its high-quality multi-brand smart devices. Mobile phones are its core products, while it also offers mobile Internet services based on a self-developed operating system. TRANSSION brand portfolio comprises leading mobile phone brands in emerging markets, including TECNO, itel and Infinix, as well as Carlcare for after-sales services, oraimo for smart accessories, and Syinix for home appliances. After years of expansion, the company has become a leading player in the mobile industries of global emerging markets. In 2019, TRANSSION sold 137 million mobile phones globally. According to IDC figures for 2019, TRANSSION ranks 4th in global mobile phone manufacturers with an 8.1% market share, 1st in Africa (52.5%), 5th in India (6.8%), and 2nd in Bangladesh (15.6%). TRANSSION was included in the Top 50 Chinese Cross-border Brands jointly released by Facebook and KPMG in 2018 for its outstanding performance and brand appeal across global emerging markets. In May 2019, TRANSSION won Twitter Top Influential Chinese Overseas Brand Award. TRANSSION Holdings was listed on the Shanghai Stock Exchange Star Board on September 30th, 2019. TRANSSION three mobile phone brands TECNO, itel, and Infinix ranked 5th, 21st and 27th respectively among the TOP 100 MOST-ADMIRED BRANDS IN AFRICA, a ranking compiled by African Business (June 2020), a well-known Pan-African business magazine. As a Chinese technology company deeply rooted in global emerging markets, TRANSSION has long been committed to working with local communities to create social value. In 2020, TRANSSION and its mobile phone brand TECNO, joined hands with the United Nations High Commissioner for Refugees (UNHCR) to support its global education program, Educate A Child (EAC). This will help improve education conditions and provide quality primary edu
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