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We are looking for an experienced and creative Digital Marketing Expert to create, manage, and optimize all social media ads including Google, Twitter, Linkedin and Meta (Facebook & Instagram) ad campaigns. In addition, the ideal candidate will be responsible for handling our social media content, ensuring it aligns with our brand's message, and scheduling/posting content on multiple platforms.
Key Responsibilities:
- Develop, implement, and manage effective Google, Twitter, Linkedin and Meta (Facebook & Instagram) ad campaigns campaigns to drive traffic, conversions, and brand awareness.
- Perform ongoing keyword discovery, expansion, and optimization for Google Ads.
- Analyze and optimize ad performance using analytics tools, regularly reporting insights and results.
- Manage social media platforms (LinkedIn, Facebook, Instagram, etc.) including content planning, scheduling, and posting.
- Engage with the online community, responding to comments and messages in a timely manner.
- Monitor and analyze the performance of social media content, and suggest strategies to increase engagement and followers.
- Stay up-to-date with digital marketing trends, tools, and best practices.
- Collaborate with the marketing and creative team to ensure brand consistency.
Requirements:
- Proven experience with Google Ads and Meta Ads campaign creation and optimization.
- Solid knowledge of performance marketing, conversion, and online customer acquisition.
- Familiarity with website analytics tools (e.g., Google Analytics, Facebook Insights).
- Excellent written and verbal communication skills.
- Creativity and ability to generate engaging content ideas.
- Strong understanding of digital marketing concepts and best practices.
- Ability to multitask, meet deadlines, and adapt to changing priorities.
Benefits:
- Opportunity to work in a dynamic, remote team environment.
- Room for professional growth and development.
Job Details
IT Company
IT Company, Leading information technology services and solutions provider in Australia, provides a range of customer-centric services working best for your online business.
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