FDS Communications is seeking a versatile and experienced Digital Marketing / SEO Manager to lead our digital marketing initiatives. The ideal candidate will have a deep understanding of SEO, digital advertising, content creation, and data analytics. You will be responsible for managing a wide range of digital marketing efforts to drive traffic, improve brand visibility, and increase engagement.

Key Responsibilities:

  • Conduct detailed SEO audits and implement improvements to drive organic traffic and improve search engine rankings.
  • Develop and implement comprehensive SEO strategies, including keyword research, content optimization, link-building, and technical site audits.
  • Collaborate with content creators and web developers to ensure SEO best practices are integrated into all aspects of the website.
  • Manage and optimize paid advertising campaigns across platforms such as Google Ads and Facebook Ads to maximize ROI.
  • Manage and monitor content for social media channels, ensuring consistent brand messaging.
  • Perform technical SEO audits to resolve issues related to site speed, mobile-friendliness, and overall site performance.
  • Track and analyze key website metrics (bounce rate, CTR, conversions) and fix issues to optimize performance.
  • Conduct market research and competitive analysis to identify new growth opportunities.
  • Stay up-to-date with the latest digital marketing trends, search engine algorithm updates, and emerging technologies.
  • Prepare and present performance reports on SEO and digital marketing campaigns, outlining key insights and resolutions.
  • Collaborate with various teams to ensure cohesive execution of marketing strategies.

Required Skills & Qualifications:

  • Proven experience as a Digital Marketing Manager & SEO Manager.
  • Strong understanding of search engine algorithms, ranking factors, and up-to-date SEO practices.
  • Proficiency in using tools like SEMrush, Google Analytics, Rank Math, and other SEO and digital marketing platforms.
  • Experience with keyword research, competitive analysis, and paid campaign management.
  • Familiarity with WordPress and other content management systems.
  • Knowledge of basic HTML/CSS and web design principles.
  • Strong analytical skills with the ability to fix issues and optimize strategies.
  • Google Analytics certification is a plus.

Personal Attributes:

  • Excellent communication and collaboration skills.
  • Strong problem-solving and project management abilities.
  • A creative thinker with attention to detail and a data-driven mindset.
  • Ability to work independently and manage multiple projects simultaneously.

What We Offer:

  • Competitive salary package
  • Attendance bonus.
  • U.S. holidays, Eid holidays, and an annual bonus.
  • Opportunities for career growth and advancement.
  • A positive and supportive work environment.

Timings: 07:30 PM to 04:30 AM / Mon - Friday (Third Shift - Night)

Job Details

Industry:
Total Positions:
1 Post
Job Shift:
Third Shift (Night)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Matriculation/O-Level
Career Level:
Experienced Professional
Minimum Experience:
2 Years
Apply Before:
Oct 15, 2024
Posting Date:
Sep 14, 2024

FDS Communications

Call Center · 1-10 employees - Islamabad, Rawalpindi

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