SEO Copywriter

Cedrus Group

Multiple Cities, Pakistan

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PKR. 60,000 - 70,000/Month

As a SEO Copywriter , you'll play a pivotal role in driving organic traffic and establishing our company as a thought leader in the medical billing industry. Your primary responsibility will be to create high-quality, SEO-optimized content that educates, informs, and engages our partner, clients and target audience.

RESPONSIBILITIES:

Conduct in-depth keyword research: Identify relevant keywords and phrases to target potential customers effectively.
Create high-quality, SEO-optimized content: Develop engaging blog posts, articles, whitepapers, and other content formats that rank well in search engine results.
Optimize content for SEO: Implement best practices for on-page SEO, including meta descriptions, header tags, and internal linking.
Stay updated on industry trends: Keep abreast of the latest developments in medical billing, healthcare, and SEO to ensure your content remains relevant and informative.
Collaborate with the marketing team: Work closely with other team members to develop content strategies and ensure alignment with overall marketing goals.
Monitor and analyse performance: Track key performance indicators (KPIs) to measure the effectiveness of your content and make data-driven improvements.

QUALIFICATION:

Bachelor's degree in marketing, journalism, English, or a related field
Minimum of 2 years experience as an SEO copywriter, preferably in the healthcare or medical billing industry
Strong understanding of SEO principles and best practices
Excellent writing and editing skills
Ability to conduct thorough research and gather relevant information
Strong attention to detail and commitment to accuracy
Familiarity with medical billing terminology and regulations
Proficiency in content management systems and SEO tools
Excellent communication and interpersonal skills

KEY PERFORMANCE INDICATORS:

Organic traffic: Increase website traffic from search engines through targeted keyword optimization.
Keyword rankings: Improve the search engine rankings of relevant keywords through authoritative content.
Conversion rates: Drive qualified leads and conversions through effective content.
Time on site: Increase the average time visitors spend on our website by engaging content.
Social media engagement: Generate social media shares and comments on your content.
Backlinks: Acquire high-quality backlinks from authoritative websites by your quality content.
Content quality: Maintain a high standard of content quality, ensuring accuracy, relevance, and engagement.
Project completion: Meet deadlines and deliver projects on time.
Collaboration: Work effectively with team members and contribute to a positive work environment.

Benefits:

Market-Leading Salary
Medical insurance
Provident fund
EOBI, Paid Leaves
Cash advance
Employee Performance based bonuses
Annual increments
Allowances ( Accommodation, OPD, Travel, Night, utilities, Technical )
Parental Leaves, Annual dinners & trips

Note: Preference will be given to candidates from Hazara Division, KPK for this specific role. However, candidates from all over the Pakistan are welcomed.