You will play a critical role in optimizing our online presence to improve visibility, drive traffic, and increase conversions. You will be responsible for diagnosing and resolving technical SEO issues, optimizing keyword rankings, and enhancing content production strategies. Utilizing your expertise and industry best practices, you will work collaboratively with our team to achieve our business goals.

Technical SEO:

  • Identify and resolve 404 indexing issues to ensure a seamless user experience and maximize crawlability.
  • Conduct regular website audits to address technical issues that may impact SEO performance.
  • Optimize website structure, URL structure, and internal linking for improved search engine visibility.

Keyword Research and Ranking:

  • Perform comprehensive keyword research to identify high-value keywords relevant to our services.
  • Develop and implement keyword optimization strategies to improve rankings and drive targeted traffic.
  • Monitor keyword performance and make data-driven adjustments to achieve top 5 rankings in our targeted services.

Content Production and Optimization:

  • Collaborate with the content team to develop high-quality, SEO-optimized content that aligns with our business goals.
  • Create and optimize landing pages for new content to track performance and conversion metrics effectively.
  • Utilize WordPress, Dropbox, and Google Drive to streamline content management and collaboration processes.

Performance Tracking and Reporting:

  • Utilize SEO tools and analytics platforms to track and analyze website performance metrics.
  • Generate regular reports to provide insights into SEO progress, keyword rankings, and traffic trends.
  • Identify areas for improvement and recommend actionable strategies to achieve SEO goals effectively.

Requirements:

  • Proven experience as an SEO expert with a track record of improving organic search performance.
  • In-depth knowledge of SEO best practices, algorithms, and ranking factors.
  • Proficiency in using SEO tools such as Google Analytics, Google Search Console, SEMrush, or similar platforms.
  • Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
  • Excellent communication and collaboration skills to work effectively with cross-functional teams.
  • Familiarity with WordPress, Dropbox, and Google Drive for content management and collaboration purposes.

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gulberg, Lahore, Pakistan
Gender:
No Preference
Minimum Education:
Intermediate/A-Level
Degree Title:
BBA (Marketing), Diploma / Certificate in Digital Marketing
Career Level:
Experienced Professional
Experience:
2 Years - 5 Years
Apply Before:
Apr 29, 2024
Posting Date:
Mar 28, 2024

Brand Locus

Business Development · 11-50 employees - Lahore

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