Digital Marketing Manager

Boat Trips Club

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PKR. 200,000 - 350,000/Month

We’re looking for a dedicated and skilled Digital Marketing Manager with strong web development expertise to join our team.

Key Responsibilities Digital Marketing

SEO Strategy and Execution
- Perform keyword research and implement on-page/off-page SEO strategies to improve organic visibility.
- Conduct regular site audits and resolve technical SEO issues (e.g., crawling, indexing, and Core Web Vitals).
- Build high-quality backlinks to boost domain authority and rankings.
Pay-Per-Click Advertising (PPC)
- Create and manage ROI-focused campaigns on Google Ads, Facebook Ads, and Instagram.
- Optimize ad copy, targeting, and budgets to drive conversions and reduce CAC.
- Implement retargeting strategies to convert leads into paying customers.
Data Analytics and Insights
- Monitor campaign performance using tools like Google Analytics, SEMrush, and Hotjar.
- Create actionable reports to track KPIs, including CTR, ROI, and LTV.
- Adapt campaigns based on data insights to maximize performance.

Qualifications

Digital Marketing Expertise:

3+ years of experience in SEO and PPC for international markets (preferably US-focused campaigns).
Familiarity with tools like Google Ads, Facebook Ads Manager, SEMrush, and Ahrefs.
Strong analytical skills to track and report campaign performance.

General Requirements:

Excellent English communication skills (written and verbal) for targeting US customers.
Ability to work independently and manage multiple tasks effectively.
Bonus: Experience in the travel and tourism industry or similar sectors.

What We Offer

Performance-Based Raises: High-performing candidates can expect rapid salary growth beyond $1,000/month.
Commission Opportunities: Earn commissions based on sales and campaign performance.
Remote work flexibility with a results-driven environment.
Opportunities to lead new projects as the company grows internationally.
A chance to be part of a dynamic, global team working to redefine the luxury travel experience.