Digital Marketing Officer

AA Exchange Company (Pvt) Ltd.

Islamabad , Pakistan

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Posted Nov 30, 2024 457 views Report Job

PKR. 60,000 - 70,000/Month

Strategic Planning:

Develop and execute digital marketing campaigns across various channels, including social media, email, search engines, and display advertising.Create a content calendar for consistent posting on digital platforms.

Content Creation and Management:

Design, write, and publish engaging content (blogs, videos, graphics, etc.) to attract and retain the target audience.Ensure all content aligns with the company’s brand identity and guidelines.

Search Engine Optimization (SEO) and Analytics:

Optimize website content for search engines to improve visibility and ranking.Analyze and report on key performance indicators (KPIs) using tools like Google Analytics, SEMrush, etc.

Social Media Management:

Oversee the company’s presence on platforms like Facebook, Instagram, LinkedIn, Twitter, and TikTok.Engage with followers, respond to inquiries, and monitor social media trends to keep the company relevant.

Advertising Campaigns:

Plan and manage paid ad campaigns on Google Ads, Facebook Ads, and other platforms.Monitor and adjust campaigns to maximize ROI.

Collaboration:

Work with other departments to align marketing initiatives with overall business strategies.Coordinate with graphic designers and content writers for creative material.

Market Research:

Conduct competitor analysis and market trend research to inform strategy.Identify opportunities for new campaigns or enhancements.

Skills

Content Blogging Digital Marketing Management Digital Video Knowledge Digital Media Knowledge

Job Details

Industry:

Banking/Financial Services

Functional Area:

Marketing

Total Positions:

5 Posts

Job Shift:

First Shift (Day)

Job Type:

Full Time/Permanent

Job Location:

Islamabad, Pakistan

Gender:

No Preference

Minimum Education:

Bachelors

Degree Title:

Bachelor’s in Digital Marketing Bachelor’s in Marketing and Advertising

Career Level:

Experienced Professional

Minimum Experience:

3 Years (Search Engine Optimization (SEO))

Apply Before:

Dec 31, 2024

Posting Date:

Nov 30, 2024

AA Exchange Company (Pvt) Ltd.

Banking/Financial Services · 301-600 employees - Islamabad

AA Exchange is an established name in the money Exchange and Remittance business market and has been serving customers through our various products and services over more than 13 years. I am honored to say that AA Exchange is always striving to provide the additional services to meet customers financial needs, not only foreign currency exchange but also in-home remittances. We are the only exchange house in Pakistan providing Money Gram, Western Union and RIA Financial remittance services under one roof. As a part of our strategy for reaching out to the customers, we are opening more branches across Pakistan, locations most convenient for customers not only in urban areas but focusing on rural areas as well. AA Exchange is the name of trust and professionalism that cares for its customer.