Creative Designer

As a Creative Designer at Rozee, you play a crucial role in devising digital experiences that captivate and engage customers. By utilizing your skills in graphic design, e-commerce design, and UX/UI design, you will develop visually striking and user-centric solutions that elevate brand loyalty and drive conversions. Collaborating closely with the Creative & Digital Experience team, you will align your innovative strategies with the marketing and merchandising efforts of the company, ensuring consistency and excellence across all digital platforms. Your expertise will help shape the customer's journey, making every interaction meaningful and impactful. You will not be managing a team but will work cross-functionally with various departments to achieve common goals, leveraging your strong communication skills throughout the process.
Responsibilities

• Design and map customer journeys by collaborating with marketing, merchandising, and brand strategy teams to create seamless end-to-end experiences that are visually engaging and aligned with brand standards.
• Develop seasonal and event-based shopping experiences on the website and app, showcasing new collections and promotions while addressing the evolving needs of customers.
• Conduct thorough research to understand customer behavior and leverage insights to create design flows that enhance overall user experience and increase brand engagement.
• Partner with merchandising and marketing teams to grasp key goals for campaigns, adjusting digital creatives to effectively meet objectives.
• Apply an iterative design process, testing, refining, and improving assets based on performance data, stakeholder feedback, and updated marketing goals.
• Collaborate with analytics teams to review campaign performance, utilizing insights to continuously improve and optimize creative assets.
• Create a wide array of visual assets for various digital channels, including e-commerce platforms, social media, email marketing, and paid advertisements, ensuring optimization for each platform while maintaining a consistent brand voice.
• Stay adaptable to seasonal and campaign demands, delivering rapid ideation and production for fast-paced digital initiatives.
• Understand technical limitations and opportunities of web and mobile platforms, collaborating with developers to ensure designs are feasible and effective.
• Troubleshoot design challenges and provide creative and technical solutions through collaboration with cross-functional teams.
• Communicate design requirements clearly to development teams, ensuring the final product reflects intended UX/UI elements and is technically sound.
• Maintain proficiency with design tools like Figma for wireframing, prototyping, and creating responsive designs, while also keeping up to date with advancements in design tools and methodologies.
• Utilize UX research methods, including A/B testing, user interviews, and surveys, to gain insights into customer behavior and enhance the design process.
• Demonstrate excellent collaboration skills by working effectively with diverse teams, including marketing, merchandising, UX, and technical departments.
• Leverage project management tools (such as Asana, Jira, or Trello) to effectively manage tasks, monitor progress, and ensure coordination to meet deadlines.
• Stay informed about analytics tools like Google Analytics or Adobe Analytics to assess and enhance design performance based on user feedback.
• Engage in continuous professional development by attending workshops and webinars that focus on improving design expertise and creativity.