Digital Marketing Manager with experience in Brand building, maintaining, and running successful digital marketing campaigns. Great exposure in SEO Techniques, SEO Content Writing, Google Adwords, Social Media Optimization (SMO) and Social Media Marketing (SMM).
Social Media Content Stratgy Planning and Managing the Major Social Media Platforms.
Implementing social media strategy to align with business goals.
Working side-by-side with graphic designers throughout the content creation process to ensure copy aligns with creative and engaging visuals.
Providing strategic direction and implementation support for paid social executions across platforms such as Facebook, Instagram, Pinterest, and LinkedIn, as well as influencer engagement and native advertising opportunities.
Pulling and reviewing analytics to assess content performance, create reports that communicate impact, and make recommendations for continual improvements.
Social Media Growth Plan and Implementation.
Presenting work and thought process with team.
Leverage analytics and audience analysis to inform future outreach strategies and tactics.
Social Media Marketing (Facebook & Instagram).
Social Media Community Management.
Plan, create and execute social media strategy for all major social media and business media platforms.
Oversee and contribute to social media content development, collaborating with content creators team.
YouTube Advertisement / Video Marketing Campaigns.
Video Discovery Ads, In-Stream (Skippable & Non-Skippable) Ads, Bumper Ads.
PR Collaboration with Bloggers all over the country to Increase Brand Awareness.
Promoting brand/products via SMS/Whatsapp Marketing.
Social Media Content Planning & Scheduling. Keeping an eye on Facebook & Instagram Insights to drive the energies in the right direction.
Hands-on experience with Google Adwords Campaigns.
Collaborate with paid social media agencies to develop paid social strategy – audiences, targeting, budgets, reporting, etc.
Managed Blogs SEO (On-page + Off-page) & Content.
Keyword Research, Analysis, and Implementation.
Manage and execute an online link building strategy.
Coordinating guest-posts on related blogs.
Competitor analysis - keep track and decode their link building strategies.
Contact and negotiate with webmasters in the relevant industry.
Extensive knowledge about Google Analytics and Webmaster Console.
Familiarity with third-party SEO analytic solutions such as Moz, Ahrefs, &
SEMrush, etc.
Google penalty analysis to determine causes of website traffic and ranking declines and formulating action plans to address relevant issues.
Off-page SEO and link profile health analysis off-page SEO analysis, and link removal campaigns.