Social Media Executive

We are a well-established eCommerce company with over a decade of experience in the industry. With our headquarters in the UK and expanding operations in Pakistan, we are looking for a talented Social Media Executive with 2-3 years of experience to join our dynamic team. This role is crucial in enhancing our brand's online presence and engaging with our growing customer base.

Key Responsibilities:

Develop, implement, and manage social media strategies across multiple platforms, including Facebook, Instagram, Twitter, LinkedIn, and Pinterest.
Create, curate, and schedule engaging content (text, images, videos) that aligns with the brand’s voice and objectives.
Monitor and respond to customer inquiries, comments, and reviews in a timely and professional manner.
Analyze and report on social media performance using tools like Facebook Insights, Google Analytics, and Hootsuite, providing actionable insights to improve engagement and reach.
Collaborate with the marketing and design teams to ensure cohesive messaging and branding across all digital platforms.
Stay updated with the latest social media trends, algorithm changes, and industry news to ensure our strategies remain effective.
Manage and grow the company’s online community, fostering strong relationships with followers and influencers.
Run paid social media campaigns, including setting up targeting, managing budgets, and optimizing performance to achieve business goals.
Monitor competitors’ social media activities and identify opportunities to differentiate our brand.
Assist in the planning and execution of social media contests, promotions, and other interactive campaigns.

Skills Required:

2-3 years of proven experience in social media management, preferably within an eCommerce or digital marketing environment.
Strong understanding of social media platforms, tools, and best practices.
Excellent written and verbal communication skills with a creative flair for crafting compelling content.
Proficiency in social media management tools like Hootsuite, Buffer, or Sprout Social.
Experience with social media advertising, including Facebook Ads Manager and Twitter Ads.
Ability to analyze data and generate insights to improve social media strategies.
Strong organizational skills with the ability to manage multiple projects and deadlines.
A proactive and results-driven attitude, with the ability to adapt to changing priorities.

Education:

Bachelor’s degree in Marketing, Communications, Business, or a related field.

Additional Information:

The role offers significant growth opportunities as the company expands its operations.
Duties and responsibilities may evolve over time to align with the company's needs and new opportunities.
We encourage continuous learning and professional development, keeping our team at the forefront of social media trends and innovations.