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Digital Marketing Specialist

Habib Foods

古杰拉瓦拉，巴基斯坦

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发布 Nov 16, 2023 236 查看

Requirements:

Bachelor’s degree in marketing, or a related field.
Proven work experience as a Digital Marketing Specialist.
Strong knowledge of SEO, including keyword research, on-page and off-page optimization, and analytics.
Experience managing successful social media campaigns.
Proficiency in running Google Ads and familiarity with other online advertising platforms.

Responsibilities:

E-Marketing Skills (Facebook, Twitter, Instagram, Blogs, etc.):

Coordinates an effective web presence that positions the company as a leader in soft skills.
Provides all target markets with up-to-date information about programs, services, and activities.
Directs Web Services on the architecture, content, and look & feel of the website in keeping with the brand.
Develops online marketing communications and media strategies including email campaign management, search engine marketing, online media, and promotions.
Stays up-to-date on the latest trends in interactive marketing/media and Search Engine Marketing.
Researching, writing, gathering, organizing, and editing information for publication on websites which may consist of prose, graphics, pictures, recordings, movies, or other media assets that could be distributed by a Hypertext Transfer Protocol server and viewed by a web browser.
Integrate content into new or existing websites.
Develop and design marketing materials: promotion, social sites (Facebook, Twitter, and Instagram), email shot templates, posters, flyers, brochures, business cards, letterhead, certificates, etc.
Pre/Post Adoption presentations and product training sessions.
Maintains professional and technical knowledge by attending training workshops; reviewing professional publications; establishing personal networks; participating in professional societies.
Contributes to team effort by accomplishing related results as needed.
Liaising and networking with a range of stakeholders including customers, colleagues, suppliers, and partner organizations.
Sourcing advertising opportunities and placing adverts in the press – local and specialist publications.
Writing and proofreading marketing materials copy.
Organizing photo shoots.
Maintaining and updating customer databases.
Conducting market research such as customer questionnaires and focus groups.
Contributing to, and developing, marketing plans and strategies.
Evaluating marketing campaigns.
Monitoring competitor activity.
Supporting the manager and other colleagues.