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Marketing Manager

CarChaze is the first peer-to-peer car sharing platform in Pakistan, connecting people looking to rent a car with car owners who want to share their vehicles in exchange for money. Our mobile app offers a seamless experience for users, making car sharing more accessible, convenient, and affordable.

We are looking for an experienced and results-driven Marketing Manager to join our team and spearhead our digital marketing efforts for the CarChaze mobile app. The Marketing Manager will be responsible for developing and executing a comprehensive digital marketing strategy to increase user acquisition and retention.

Responsibilities

Develop and execute a comprehensive digital marketing strategy for CarChaze mobile app, including social media, email marketing, content marketing, SEO, paid advertising, and mobile app advertising.
Collaborate with the product team to identify and implement product and feature updates that improve user acquisition, engagement, and retention.
Monitor and analyze key performance indicators (KPIs) such as user acquisition, retention, and revenue to identify trends and opportunities for improvement.
Manage the marketing budget and allocate resources effectively to maximize return on investment (ROI).
Collaborate with external vendors and partners to execute marketing initiatives and campaigns.
Stay up-to-date with industry trends and best practices in mobile app marketing and leverage this knowledge to inform marketing strategies and tactics.

Requirements

Bachelor's degree in marketing, business, or related field.
5+ years of experience in digital marketing, with a focus on mobile app marketing and user acquisition and retention.
Strong understanding of the mobile app ecosystem and best practices for app store optimization (ASO).
Proven track record of success in developing and executing digital marketing strategies that drive user acquisition and retention.
Experience in social media, email marketing, content marketing, SEO, paid advertising, and mobile app advertising.
Strong analytical skills and ability to analyze data to inform marketing strategies and tactics.
Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and external partners.
Passion for the mobile app industry and staying up-to-date with the latest trends and best practices.

技能

Marketing Email Writing Marketing Strategies' Brand Awareness Digital Marketing Analysis Presentation Skills Marketing Fulfillment Brand Advertising تحسين التسويق الرقمي

工作详细内容

全部职位:

1 发布

工作时间:

Hybrid Work Model

工作类型:

全职/长期工

工作地址:

拉合尔, 巴基斯坦

性别:

没有偏好

最低学历:

学士

学位头衔:

Marketing

职位等级:

资深专业人员

电话预约已成功，我们的专家会在短时间内与你联系:

3年 (Required 2 years of experience in marketing field.)

在之前申请:

Apr 11, 2023

发布日期:

Mar 29, 2023

Work Environment

Supervisor’s gender:

Male

Percentage of female coworkers:

30-39%

Carchaze

· 1-10 员工 - 拉合尔

关注

Carchaze is an online car sharing platform, connecting vehicle owners to travelers and locals seeking to drive nearby private vehicles and rent by the day, week or month. It allows drivers to rent from a wide range of available vehicles at an affordable price when they only need to drive and Vehicle owners to earn money while renting out their vehicles that would be otherwise depreciating.