Filling in an entrepreneur like role, coming up with strategies to achieve set business targets in the respective market.Knowing, finding out key needs/demands of the market.Making tailored offer to these markets to achieve best value for customer and highest ROI.Hiring/Developing dealer network to enhance sales.Working on product portfolio of current dealers to improve boost their Sales.Keeping and updated information of the competition/Exports to make high relative value offer to the customer (Better ROI).Achieving high level of “Application (Final Product)” understanding.Responsible for developing sale strategies.Maintaining a close/healthy relationship with importers/industrialists.Achieving SKU wise, Region wise, Dealer wise sales targets.Devising promotional/advertisement plans coherent with sales plans.Maintaining communication channels both from the dealers and the fabricators.Proposing Sale Schemes and Offers/incentives.Forecasting demand/market needs to ensure timely product offer from production.Providing regular feedback on product performance, competitions offer, everyday building market perceptions.Coaching and mentoring team members to maximize team productivity and keep them motivated.New Product development, new segment development.Devising marketing mix for the newer products, keeping in very close to the channel to monitor the performance and making real time changes to the offer to make it more attractive.Regular market surveys with primary network and secondary network.

 Proficiently planning primary & secondary targets while achieving sales, high end products, collection & dealer
activation targets as well as rendering expertise in developing targets of dealers, category & SKU.

 Delivering support to dealers in analysis and scheme understanding process while establishing positive
relationships with all dealers, developing dealers’ network and effectively maintaining dealers’ display.

 Conducting training needs analysis of dealers and staff regarding product knowledge, selling skills and
merchandising activities. Overseeing competitors’ activities & ensuring collection over sale value & KPIs.

 Directing sales decisions and developing product presentation strategy in accordance with consumer behaviour &
merchandising guidelines. Leading projects regarding store operations & customer activities

 Developed & implemented various sales strategies for business growth and coordinated with cold calling
companies within territory as per company’s requirements to participate in process improvements.

 Reviewed competitors’ activities while keeping up to date with industry to assess and identify business
development opportunities & maintain profitability in accordance with company’s policies & procedures.

 Achieved credit control targets while liaising with recovery team for timely payments. Adroitly conducted 7 visits
including 5 acquisition and 2 development & maintenance on daily basis by using best fit practices.

 Prepared list of targeted market, interacted with couriers & CS agents to open 8 new active accounts and
implemented sales strategies to develop new clients to achieve overall revenue targets on monthly basis.

 Established new customers & evaluated potential prospects while meeting growing revenue targets to increase
business growth. Delivered support in maintaining accurate forecasts in sales forecasting system.

 Carried out key accounts plans including overall growth strategy, annual sales plan and sales budget as well as
recorded growth details of key account development. Resolved customers’ complaints & queries.

 Prepared invoices & executed collection process, analysed market & competitors’ rate trends, directed all phases of
sales cycle & formulated customized proposals while identifying customers’ needs & priorities.