Extensive experience as Zonal Manager Sales , Area Sales Manager, Corporate Sales Executive and Business Development Officer in FMCG , Beverages.
Strong business and analytical skills for growth and development of business and exploring new opportunities.
Having vast experience in Retail Market,Local Modern Trade and International Modern Trade.
• Maintaining and increasing sales of your company's products
• Looking after primary & Secondary sales of more than 25 Distributors
• of Whole Lahore city.
• Reaching the targets and goals set for your area
• Responsible for the achievement of distribution targets(MTD)
• Establishing, maintaining and expanding customer base.
• Servicing the needs of your existing customers.
• Increasing business opportunities through various routes to market.
• Setting sales targets for individual reps and your team as a whole
• Allocating areas to sales representatives
• Developing sales strategies and setting targets
• Monitoring your team's performance and motivating them to reach targets
• Compiling and analyzing sales figures.
• Possibly dealing with some major customer accounts yourself
• Collecting customer feedback and market research.
• Reporting to senior managers.
• Keeping up to date with products and competitor
• Maintaining and increasing sales of your company's products
• Looking after primary & Secondary sales of more than 11 Distributors
• of South Region of Lahore city.
• Reaching the targets and goals set for your area
• Responsible for the achievement of distribution targets(MTD)
• Establishing, maintaining and expanding customer base.
• Servicing the needs of your existing customers.
• Increasing business opportunities through various routes to market.
• Setting sales targets for individual reps and your team as a whole
• Allocating areas to sales representatives
• Developing sales strategies and setting targets
• Monitoring your team's performance and motivating them to reach targets
• Compiling and analyzing sales figures.
• Possibly dealing with some major customer accounts yourself
• Collecting customer feedback and market research.
• Reporting to senior managers.
• Keeping up to date with products and competitor
• Looking after secondary sales of more than 150 HoReCa accounts including Chain accounts like Gourmet bakers, Shezan Bakers & Cakes & Bakes.
• Dealing with Modern Trade Business i.e. Metro Habib Cash & Carry for last two years as a representative of Shezan in both categories (Juices & Consumer)
• Managing the team for promoting the items
• Customer support and Sales Representative
• Development of HoReCa with red dressings, Juices and supporting Professional kitchen basket.
• Managing and developing the team of six sales representatives.
• Developing business relations with professional chefs through market activities participation like COTHM, CHIP (chef institutes).
• Responsible for the business growth in the given area with the right mix
• Looking after the Primary as well as secondary sales.
• Managing and developing the team of seven sales representatives.
• Responsible for the business growth in the given area with the right mix
• Responsible for the smooth execution of secondary sales in Wholesale and LMTs with more than 70 accounts.
• Induction and execution of Products for New RTMs and Retail as well in surroundings of metro city.
• Availability of targeted products and brands of HoReCa and whole sale market of Lahore, through deep concentration of competitor strategy.
• Market Development – extension and coverage
• Execution and implementation of three G. Grip, Grab and Grow. – Field developmental training related to current market strategy and on job trainings.
• SWOT of competition in market.
• Research analysis planning of potential and existing customers.
• Market analysis and Prospecting
• Visit to potential clients and introduction of the company
• Post visit report to management
• Follow up after visit
• New business development
• Implementation of Sales & Distribution (S&D) software’s to give the facilitation to distribution for analysis, related to forecast, and understand the sales trend by using different report for market and in-house systems required by company
• Responsible for the smooth execution of secondary sales in retail channel with more than 500 accounts
• Handling two distributor in Lahore with more than 500 accounts.
• Achievement of Secondary Targets (Volume and Value) on monthly basis.
• Trade offers Implementation
• Customer support and services.
• Visit to potential clients and introduction of the company
• Post visit report to management
• Follow up after visit