Execution of Operational Plans.
- Revenue & Volume Generation
- Timely & Advance payments from Distributor
- Trade Management
i- Effective Route Planning
ii- Service Frequency
iii- Execution of Merchandising Activity
iv- Display of TPOSM
v- Must have merchandising list in their folder.
vi- Back Checking of Cash memo.

- Daily Market Working:
i- Visit of 35 outlets per day.
ii- Visit of merchandising outlets twice in a month.
iii- A+, A, PET & B should be visit once fortnightly.
iv- Visit to top wholesaler contributing 75% business once in a week.
v- Will visit SDs in addition with 35 outlets per day.
vi- Submission of DMVR to TM/AM on daily basis.
vii- Audit of Gandola/Chillers/other assets once in a week during market visit.
viii- MIR submission.
ix- Ensure timely submission of DSSR to TM/AM on daily basis.

- Distributor Management.
i- Monitoring of volume ach on daily basis.
ii- Use of owned system on daily basis.
iii- Salesmen wise daily tracking against KPIs.
iv- Ensure proper infrastructure at distributions.

- Operational Efficiency.
i- Deployment of Human & Infrastructure.
ii- Proper record of Fixed Assets in market.
iii- Effective spending of trade budgets.